1864: the St. Moritz hotelier Johannes Badrutt makes a bet with some summer guests from England, promising them heaven on earth – in the Swiss winter. He kept his promise – and thanks to our pioneering guests, our country is regarded as the birthplace of winter tourism, home of the original winter vacation.
The things that made the Swiss winter so special are still the same today: gorgeous mountain scenery, snow-blanketed valleys and romantic villages that took shape centuries ago. And of course you – visitors from all over the world!
Join us today on a journey of discovery into the magical world of the Swiss winter. Discover the best the season has to offer – from cosy hotels to snowy activities and sparkling cultural attractions.
Welcome to the Swiss winter – the original winter for the past 150 years!
Alex Herrmann Switzerland Tourism, Director Americas
Passengers who travel with Swiss International Air Lines on November 21 on Flight LX 16 from Zurich to New York are in for a culinary treat as internationally-renowned Swiss Chef Andreas Caminada will personally prepare and serve a special meal for First, Business and Economy classes.
Looking for ideal places to stay on your next trip to Switzerland? This app from Switzerland Tourism makes exploring your hotel options an adventure in itself – with more than 500 to choose from. Booking couldn't be easier.
Reside at the 5-star Hotel Schweizerhof in Grindelwald and enjoy some world-class skiing on perfectly prepared runs with your 5-day Jungfrau Region lift ticket. Book now for unforgettable days of sun and snow at the foot of the Eiger, Mönch and Jungfrau. 7 nights, from $2,423 per person
Bern Every evening for six weeks, a spectacular sound-and-light show brings to life the facade of Bern's Federal Parliament Building. The dazzling "Trip in Time to Paradise" lasts half an hour and is free for everyone.
Lucerne Magic at the keyboard: in November, the world's greatest pianists gather in Lucerne. Leif Ove Andsnes performs all of Beethoven's piano concertos, while "Piano Off-Stage" promises scintillating evenings of jazz.
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Text and photos for events listed here were prepared and uploaded by regional/local tourist offices, therefore Switzerland Tourism can accept no responsibility for them.
The prices of all offers in Swiss francs are definitive. Prices given in foreign currencies are for guidance only. These are subject to the usual exchange rate fluctuations. Prices and programmed events are subject to change.